How I Help

 



OPTION 1: YOU WANT TO RE-BRAND AN EXISTING BUSINESS

Your service offering may have changed, or perhaps you’ve merged with another company. Maybe you just need to refresh and get more competitive. I study your business, analyze your current brand, research the competition, survey your audience and then take you and your team through a workshop designed to identify the right brand strategy for your business, and define the compelling experience you should be promising your customers. Then we turn our attention to communicating those through your logo, website, sales tools, place of business, social media - wherever your customers find you.

OPTION 2: YOU'RE LAUNCHING A BUSINESS

You’ve got a great business idea and you’re getting ready to take it to market. You may have a name or a logo already, or you may be starting from scratch.  I can help you articulate a brand strategy that will find your audience, create the identity that can pull it off and and then develop all the customer touch-points (logo, website etc.) to support it.

If help getting liftoff for the business is needed, I’m your guy. I’ve helped dozens of new businesses get off to a faster start.



WHAT DO I DO?

I act as your strategy and branding coach, working with you through a structured process.  I do the research, moderate the brand workshop, articulate the strategy and then pick the right design to bring it to life creatively.  You might require: 

> Strategic positioning
> Name and logo
> Website design and development
> Sales tools (business cards, signage, brochures, photography, video)
> Marketing, advertising and social media
> Interior design and renovation


WHO DO I WORK WITH? 

Once I get to know your business, I’ll suggest the right design professionals – graphic designers, website design and developers, photographers, interior designers, sign installers – to bring your newly strategized brand to life in the places you need it. I only work with immensely talented and experienced people, and it shows in the brands we build together.   Click here to see some recent branding successes.