Michael Tension is not a graphic designer. Nor is he an art director. He will be the first to tell you that. But what he is beyond any argument is a creative collaborator of the highest order. I’ve worked with lots of them, so I know. The man has ideas.
Michael believes that good ads are ones that get noticed. He and I have been creating ads together for more than 10 years. Some of them have shocked people. The Times Colonist has banned some of our work in the past.
But what makes him such a good co-conspirator is that his heart is always in it. He desperately wants the idea to work.
Here are just some of the fun ones we’ve put our heads together over since 2008.
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